• Digital Marketing Strategy
  • Social Media Marketing
  • Advanced SEO
  • Web Design
  • Graphic Design
  • Offline Direct Advertising
  • PPC / Pay Per Click Management ( Adwords )
  • Facebook Ads / Linkedin Ads / Twitter Ads
  • Local SEO

Our approach to deliver real results

Assessment – What’s happening with you?

When we first meet every new customer the first thing we do is gain a good understanding of your business. We examine your strengths and weaknesses. We look at what’s working and what’s not working. The more we know about your business, the more we can help you.

We are a results driven firm at Rocket Media so if we can not help you we will let you know from the initial meeting.

Market Analysis – What’s going on out there?

Knowing your target market is different from understanding your target market. It’s vital to understand your target market inside out. The better you understand them, the better you can communicate with them.

We also can tell you the value of new traffic we can bring to your business. we do these by using Google’s Keyword Planner which actually tells us the amount of Irish people searching for your product each month.

When analyzing markets we have an arsenal of tools and resources at our disposal. From online research facilities, extensive experience in focus groups, to a vast amount of quantifiable data on every demographic, we are well equipped to fully understand any market. In addition to planning, we test along the way. When it comes to effective interactive technology, be it a website, an app. or an installation, we conduct thorough usability testing to ensure the best possible user experience.

We really are the best at what we do.

Competitive Analysis – What’s happening with them?

Once more, it’s a case of knowing versus understanding. Anyone can identify their competition, but few can understand their competition. Those who can, have an added advantage. Rocket utilises a multitude of resources to help you classify competitors’ online key success factors.

We also show you how to best use the respective findings to your advantage. We look at who else is bidding on your PPC terms and what sites come up as natural search results for your keyword terms. We also make note of unique or creative elements or approaches your competitors may use. All this information will make for a stronger strategy.

Over the past 12 months getting the top spots in your industry has really become a game of chess with your competitors. We need to watch the SEO they are doing as well as what we are doing for you.

Online Marketing Strategy – Let’s make a plan

Now that you know and understand your target market and competition, you need to create an online marketing strategy. It’s time to drive traffic to your website, persuade users to download your app. and get people to engage with your social media. To do this, it’s essential to have a targeted internet marketing strategy. This gives you a measurable and definitive way to communicate with your target market. It also positions your business where it can be easily found by your target market. The same way that you’d make a business plan, or a marketing strategy, you need to make an Internet strategy.