ROCKETMEDIA understand the importance of knowing your target market so we spend time identifying the needs of your users and show you how to make the most of your website, intranet or application. We use a wide array of research methods from usability testing, eye tracking, focus group research to accessibility testing. We can conduct the user research as a precursor to user-centered web design and development. The results from the user research can be used to form the foundation of your website strategy.

Knowing what your competitors are doing online and how they are positioned in the marketplace can help you identify your strengths and weaknesses. ROCKETMEDIA utilises a multitude of resources to help you classify competitors’ online key success factors and how best to use the respective findings to your advantage. We look at who else is bidding on your PPC terms and what sites come up as natural search results for your keyword terms and also make note of unique or creative elements or approaches your competitors may use.

We’ve got tons of experience in helping customers build commercially successful corporate websites, intranets, extranets and web applications. ROCKETMEDIA’s quality focus, creative & flexible approach and emphasis on adding value to your business makes us an ideal partner to help deliver your on line objectives. If your organisation is currently looking at creating or enhancing your web presence, we offer a no obligation consultancy session to discuss your needs.

The development of a targeted internet marketing strategy gives you a measurable and definitive way to target your market and position your business so that those looking for what you have to offer are finding you without difficulty. ROCKETMEDIA help organisations to develop an effective Internet strategy for their business, to target their audience and deliver measurable results.

Data is solid gold. Without it, it’s impossible to measure the success of a web strategy. ROCKETMEDIA can help you interpret your website data and advise how to best measure each click, sale, interaction for you and your business. We offer enterprise-class web analytics solutions that gives you rich insights into your website traffic and marketing effectiveness which will ultimately result in higher converting websites.

Effective branding is all about telling customers who you are, what you do and how you do it. ROCKETMEDIA understand the importance of brand development and how it plays an integral role in the perception of a website’s audience towards a company. With that in mind, our design and marketing team closely collaborate to bring you the most innovative and appealing identity solutions that get you noticed, again and again. And again.

ROCKETMEDIA want you to get the most out of your website or online application. To achieve this, we ensure that you fully outline the goals, behaviours and motivations of your users. Scenario development is paramount for strategic analysis and decision making and provides valuable information for the construction of any online solution.

When the wishes of a client is to create a dialogue with its clients for the purposes of commerce, customer relationship development of brand awareness, our team of both interface developers and programmers can utilise current tools and technologies to meet and surpass your business goals. We can develop interfaces ranging from touch-screen shopping kiosks to websites, CRM’s and mobile applications and everything in between.

First impressions count and can colour subsequent judgments of perceived credibility, usability, and ultimately influence purchasing decisions. We believe visual design and aesthetics have a huge affect on user confidence. Our work includes concept development, template design, design guidelines, illustration, animation, typeface development, and more.

Many user experiences are only as good as the content they deliver to the user. Photo and video shoots, image sourcing, graphics production, script and copy writing are a few ways we help clients develop on-brand experiences that build users’ trust and loyalty.

Usability testing of websites is an essential element of quality assurance and a true test of how people actually use a web site. Here at ROCKETMEDIA, we like to immerse ourselves in the user experience and have a dedicated team of usability testers, from facilitators to observers and the website development group who ensure the best possible ease-of-use in site design and navigation.

At Rocket Media, we develop web solutions that help your company harness both the sales potential and work flow optimisation possibilities that the internet offers. We have accrued a variety of experience with integration of third party products to power Ecommerce, online reservations, social networking applications and mobile platforms. So talk to us about your requirements and we will advise on the best practice options available.

We provide a range of content management systems to suit the scale of your organisations needs, from single user Drupal systems to multi tiered close loop systems. Our systems are user friendly, use open source licenses and we provide full training and support services.

Our programming team is adept in their sensitivity to user experience concerns. Areas of expertise include HTML, Javascript, Flash and AJAX, along with code that’s true to the original design, cross-browser compatible, quick to load, and easy to maintain.

Rocket Media have lead the development of interface development as computer usage expands outward from the home and office into the mobile and touch-screen applications. We designed and implemented the GUI for the largest national supplier of call credit YQ. We have also developed applications for the Iphone and other 3G smart phone platforms.

ROCKETMEDIA has vast experience in creating a variety of rich media for interactive advertising campaigns. This enhanced media utilises a combination of text, audio, still images, animation, video, and interactivity content for active participation of the end user. Equipped with the best creative minds, we understand the power of graphical advertising and can tailor initiatives to communicate your offerings and catch the eye of perspective clients.

Social media is a hugely exciting medium that offers tonnes of opportunities for a business to engage the masses in your marketing efforts. ROCKETMEDIA understands how new media works, and how it can work best for you and your online efforts. From Facebook to MySpace, YouTube to Flickr and more, we can help you create and manage a variety of social media websites that will improve the volume and quality of traffic to your web site.

ROCKETMEDIA have created a sophisticated yet easy-to-manage email marketing package that includes everything you need to create, send, track and profit from email marketing. Gather data, build long-term relationships, make sales and promote your goods more cost effectively.

The marketing plan is the compass by which any company navigates. Online planning includes developing strategies and tactics that, when implemented, will help you reach your marketing goals. ROCKETMEDIA can help you enhance your online client services as well as build site awareness and interest with clients. We do this via online advertising, online PR, social and viral marketing to bring you closer to quality prospects that translate to higher conversions, ultimately resulting in a stronger ROI.

SEO is a hyper-competitive endeavour that requires intense focus and a thorough, up-to-date understanding of how the search engine algorithms operate. From design principles to content guidelines, ROCKETMEDIA can help you to plan a targeted SEO strategy and execution plan to capture your part of the market share / piece of the pie.